The biggest strength of any company is their workflow. Our SEO workflow is constantly updated and tweaked to match the changes in Search Engine algorithms so that our clients always stay on top Search Engine results.
Market Research :
The first step to start any project is to understand the market and chalk out target demographics. In this phase we have extensive communication with our clients and understand their industry. Then we make a SEO strategy plan for them.
Keyword Research :
Right keywords are the key to any successful SEO campaign. We follow a tiered approach to keywords by dividing them into various groups and having different strategies for every group. Some examples are:
- Long Tail Keywords
- Short Tail Keywords
- Brand Keywords
- Seasonal Keywords
- Regional Keywords
Competitive Analysis :
There are many companies that would be targeting the same keywords and reach your potential customers – those are your keywords competitors. We will provide you with an analysis of your competition’s strengths and weaknesses. It will can help you develop the strategies to reach the top and stay there. We will also determine the factors that might be crucial to help your website rank better than your competition.
Link Building :
Link building is one of the biggest SEO tasks as it is the main factor major search engines use to rank websites. Therefore, Click Labs employs an array of techniques to invite valuable and right links to build your rankings. We build an intricate link portfolio and provide our expertise in building relevant, high-quality links. It’s a fundamental requirement for marketing any website, no matter how established it may be.
Website Optimization Services :
Quality content and Optimized Website structure are very crucial for any search engine optimization campaign. Search engines measure your website’s relevancy and importance based on both structure and content in relation to the important keywords. Our professional writers create unique content that broadcasts clear marketing message across all the search engines.
Press Release Optimization :
Newsworthy items spread like wild fire online. Online PR is a very cost effective channel and adds SEO and Website Optimization benefits by sending traffic and links back to your site. PR professionals understand how to write compelling press releases and get them distributed to the right audience. However sometimes they don’t optimize them as well as they could be for search. We can help you announce your company’s new developments effectively.
Mobile SEO :
Mobile search engine usage has become popular with the development of smart phones. Optimizing for mobile SEO solicits a unique strategy that promises easy viewing of your businesses important information. We will improve your mobile SEO and ensure that the mobile crawlers and user agents determine that your content will render well and load quickly on any mobile phone.
Video SEO :
Search engines come up with video results on related keywords. They enable sites with video assets—even ones that would otherwise score poorly—to successfully get first-page rankings. In fact, videos are 53 times more likely than traditional web pages to receive an organic first-page ranking. We will help you develop a multimedia campaign that aids you to reach a broader audience by optimizing videos for search.
Reporting and Key Performing Indicators :
KPIs provide the most important performance information. It enables to understand whether the SEO campaign works or not. Since we believe in complete transparency we will provide you with a detailed account of your websites key performance indicators, so you can measure your success.