Blog

How to Create Content that Oozes Money? 10 Simple Tips to Learn the Trick

Posted by on Apr 27, 2012 in search engine optimization, tips |

To the tips I am going to reveal I won’t add the point that says it is important to provide your customers with fresh content. Reason, the importance of fresh content has been emphasized time and again.   The one tip to create content that I just gave you plus the other 10 tips that follow will help you engage with your prospective clients and bring them on to the verge of ‘sold’.   Tip 1. Know Your Target Audience Obviously, the target audience will be the people whom you expect to turn into leads at some point of time. But do...

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Watchout! Google Is Deindexing Blog Networks

Posted by on Apr 26, 2012 in News, SEO News |

The news has already spread like wildfire. You must have come across it from one resource or the other. Deindexing blog networks is what Google is now up to. Google is now crushing the link schemes of different blog networks. It may seem to be a harsh step but going by Google norms, it is unethical and the sites doing so need to be penalized. In fact, this should not come like a surprise as we all know that Google was never in favor of link schemes but few of us continued to do that. So, some of us have deliberately put themselves in a risky...

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5 Killer Tips for a Highly Converting Search Ad Campaign

Posted by on Apr 25, 2012 in Ad News, internet marketing tips, search engine optimization, tips |

A study featured on Google Research Blog shows that combining Search Engine Optimization (SEO) with search advertising can lead to incremental increase in search ad clicks. A successful search ad campaign has many factors that lead to its success with the key lying outside of the search ad campaign itself. In fact, the entire web presence of your brand plays a crucial role.  Optimizing your web presence can immensely contribute towards the success of your search ad campaign and may eventually mean more leads for your business. I have come up...

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Google’s New Search Algorithm To Target Webspam

Posted by on Apr 25, 2012 in News, search engine optimization, SEO News |

Google will be releasing yet another new search engine algorithm. The new algorithm is to target those who spam Google’s search results and go against its publishers guidelines to achieve better rankings.  As per Google, the new algorithm is going to impact close to 3% of total search queries.   The company’s official post on Inside Search and Webmaster Central Blog states that: “In the next few days, we’re launching an important algorithm change targeted at webspam. The change will decrease rankings for sites that we believe are...

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How to use Pinterest for Business Promotion? 14 Pinteresting Tips

Posted by on Apr 24, 2012 in internet marketing, Social Media, tips |

It won’t be wrong if I say, Pinterest is the new star rising on the social media horizon. It once appeared that Facebook, Twitter and other primarily text based social networking websites are the only way to connect socially.  But, Pinterest is indeed a refreshing change and the virtual world has welcomed Pinterest with open arms. It is visible from the fact that in a very short time it has been able to generate more traffic to the publishers than Google+, Twitter or LinkedIn.   Pinterest can be defined as a virtual ‘pin’ board and...

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901 Million Facebook Users?

Posted by on Apr 24, 2012 in facebook, News, Social Media |

This was in fact my reaction when I first came to know that Facebook now has 901 million users. The surprise came on Monday when Facebook  revealed that it has 901 million users. Going by the current trend it seems that Facebook will cross 1 billion mark well before the end of the year.   The company dropped the statistics in its amended S-1 filling. The top social networking company revealed that it receives 3.2 billion comments per day. Facebook also claimed that 300 million new photos are added daily as well as the website also...

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Google Adwords for Video: Pushing YouTube to the Next Level

Posted by on Apr 23, 2012 in News, SEO News |

Oncoming of Google Adwords for video means that the realm of video advertising will be now in the hands of small business owners. Google is determined to make video advertising  not only easily available but also easily affordable and measurable .   Adwords for video will integrate the video campaigns into the Adwords dashboard.  And this is the place where the advertisers bid and manage their campaigns as well.  So the video campaigns will be basically just like any other campaign and the small business owners should not be scared of...

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What is Gmail Meter? And What are Inbox Satistics?

Posted by on Apr 23, 2012 in News |

Romain Vialard,  a Google Apps Script Top Contributor has developed a tool called Gmail Meter. Though Google has not developed the the tool but the website supports it.  This tool is an amazing contribution towards the Gmail platform. Google Meter sends user different statistics pertaining to their behavior on Gmail. These statistics help users greatly in analyzing their Gmail habits.   Gmail Meter analyzes the email patterns and derives statistics that in turn help users better understand their Inbox activity.  Gmail Meter runs on the...

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A To Z of Closed Loop Marketing

Posted by on Apr 6, 2012 in internet marketing |

What is Closed Loop Marketing? It is a process that makes ongoing sales and marketing interactions more effective and enhances the chances of closing a lead manifolds.   The Process of Closed Loop Marketing The communication initiates between the marketer and the lead. The lead then provides information about their requirements and preferences. A marketer may directly gather the information by means of asking questions or it can be done indirectly as well. The indirect way involves tracking the actions of the lead such as keeping tab on...

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Mashable April Fools Prank: Conan O’Brian Buys Mashable

Posted by on Apr 1, 2012 in viral |

Mashable has pulled an amazing marketing stunt by pulling together what I can call one of the best internet April Fool pranks.   Here is the official post verbatim:     Hello, fellow Mashables. It’s Conan O’Brien, and I’ve got big news. Two hours ago, I purchased Mashable.com. I’ve taken it over. Why did I take it over? Very simple reason. I’m sick and tired of scanning the Internet looking for any news about technology: Devices, gadgets, what’s coming up, maybe even a rating system for gadgets that are out there....

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